Image Optimization

Image optimisation with modern formats, compression and responsive sizes, so pages load quickly on mobile networks without visible loss of quality.

Where we use it

We optimize all images to ensure fast load times without compromising visual quality. This includes compressing images, using modern formats like WebP, and implementing responsive images that serve the right size for the user's device. This is crucial for performance and user experience.

Strengths

Faster website load times.
Improved user experience and lower bounce rates.
Reduced bandwidth consumption.

Trade-offs

Can be a time-consuming process if done manually.
Over-compression can lead to poor image quality.
Requires a build process to automate effectively.

Questions

WebP is a modern image format developed by Google that provides superior lossless and lossy compression for images on the web, resulting in smaller file sizes and faster loading.

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